Day 28: Teleseminar – Fastest Way To Create a Product
We have covered a few ways to create products (basically reports or ebooks). But if you have to take the time and preparation in mind, then there’s nothing that can beat a teleseminars.
They are great products because
- They can be sold themselves a product.
- You can sell these teleseminars and printouts even after the event.
- You can use them as a lead generation tool or may be additional entry point in your sales process.
- You can use them as a back-end product.
- You don’t have to create a product all by yourself. Its all done by guest speakers.
- They can also be used as sales presentations for higher priced products.
We are going to discuss more about this…
Before you even consider doing your first Teleseminar, be sure you have attended Teleseminars presented by professionals, especially those who provide similar material to what you are considering.
Attend these Teleseminars, read the handouts, purchase the transcripts, and participate in the follow-ups.
After you have attended enough of Teleseminars presented by other presenters that you have an extensive knowledge of the business, you are ready to start putting together your first Teleseminar.
How to Conduct a teleseminar?
Few points to remember before you start creating a teleseminar for your marketing purposes.
- They work best for information-based training.
- When you send out your pre-seminar package, be sure to include the date, time, phone number, and login code if needed. This will prevent last-minute rushing around and also allow you time to resend the information in case someone contacts you who hasn’t received theirs prior to the start of the Teleseminar.
- Since the listeners cannot see the page you are holding, it is important that you number the pages in your handout. This will make it easier for the listeners to follow along and know exactly what topic you are currently covering.
- Either reserve a conference room or pick a quiet room so callers won’t be disturbed by background noise from your telephone.
- Be ready at least 15 minutes before the scheduled start time in case some listeners call in early.
- Be sure to have paper, pens, handouts, cheat sheets, teleconference codes, the list of participants, and any other necessary materials by the phone.
- Do not use a cordless or mobile phone as these may cause your listeners to hear static on the phone line.
- Wear a headset if possible so that your hands will be free to make notes. Because of its tendency to make the speaker sound far away, avoid using a speakerphone.
- Turn off call waiting so that your call will not be disturbed by the beeps.
- Have a clock in the room for keeping track of the time.
- Be sure to check the sound quality of the call at the very start of the call. Ask your callers if they can hear you, and if you are using a headset, be sure the microphone is adjusted for the best sound quality.
- If you have fewer than 12 participants, have each person say their name and location in order to build rapport.
- Stand up while you talk to make your voice sound more vibrant.
- Do not read word-for-word from a script. You want to make your voice sound natural, and very few people can do that when reading from a script.
- To avoid reading from a script, use a “cheat sheet,” with a bulleted list of key points you want your listeners to remember. In this way, you will recall what you want to cover without sounding like a robot.
- Be sure to reinforce your key points frequently throughout your talk in order to keep your audience on-track. This task is much more difficult on the telephone than in person because there is no face-to-face contact.
The attention span on a telephone call is much shorter than that experienced in a live presentation. - Repeat any URL’s and email addresses so that your participants can write them down if they choose. This information should also be provided in your pre- and post-seminar packets.
- During your presentation, be sure to periodically ask your audience if they have any questions. This will give them an opportunity to participate in the discussion and possibly prevent them from losing interest.
- Be sure to manage your time wisely. Your outline should have an estimate of the time that is needed for each section.
- If possible don’t stretch your teleseminar more than 60 minutes at a time. If you can’t do that, Schedule next part of teleseminar in advance.
You can check out my Teleseminar Secrets with Skype Series for More information on how to put up a perfect teleseminar.
This series include…
# 6 Videos showing how to use skype to conduct teleseminar.
# Hold a teleseminar without actually talking to anyone!
# How to make money from your calls without using slimy “hard sell” tactics
# Earn respect, fame, customers and traffic by creating personal relationships
# How to easily structure the content of a call in just a few minutes
# How to profit from your calls “after” it’s over and continue to do so forever!
And much much more… Here are the links to Teleseminar Secrets with Skype Series.
30 Day Internet Marketing Challenge So Far
We are in final stages of this Internet marketing challenge. We discussed quite a few marketing issues in this challenge, like Finding and researching Niche market, creating products, name capture pages, basic and advance sales process, blogging as marketing tool and much much more.
Well here is all the links for this challenge so far. I’ll keep adding more stuff even after we completion of this challenge. So I suggest you to bookmark this page.
From my point of view, you have covered all the process that’ll help you make money using internet marketing. In fact we have covered far more than that… All you need to do is implement them properly.
Day 1: Mind Food: 30 Days to Online Profits
Day 1: Action Resources: 30 Days to Online profits
Day 2: Marketing Mindset & Niche Research
Day 2: How to choose a Hot, rabid niche – I?
Day 2: How to choose a Hot, rabid niche – II?
Day 2: Big Goof Up With Videos…
Day 3 : Keyword Research Premier – Sink Or Swim Right Now
Day 3 : Relation with Themed Keywords and Latent Semantic Analysis(LSA).
Day 3: Mining the Goldmine (Long Tail Keywords)
Competition Research For Organic Traffic on Day 4
Competition Research for paid listing Day 4
Day 5: Jumping Into Internet Marketing Bandwagon…
Day 6: 4 Step Method of Capturing Leads with Name Squeeze
Day 7 Generating Traffic To Your Website
Day 8: Working on Your first product.
Day 9 : How to get tons of traffic for free?
Why Affiliate Income is better than adsense – Day 9
Day 10: Writing Articles and Other Boring stuff
Day 11: Create Multiple Streams of Traffic
Your Blog as Power House Tool for marketing
Web 2.0 and Why You should be Concerned About it?
My 4 Step Method to Online Marketing
Day 16 Your Basic Sales process
Sales letter writing 102 : Advanced Basics
Day 17: How to Create More Exposure to Your Website
Case study : What Makes a GREAT blog?
Day 19: Marketing is Not Linear
3 Key Elements of Writing Good Sales letter
Day 20: Why I hate Internet Marketing
Day 21: Don’t Be One Hit Wonder
Day 22: Simplifying Your Complicated Sales process
SEO Your Blog The Right Way
Link building 102 : An outrageous concept for blogs?
Tag & Ping : Is This the Secret Behind Getting Traffic?
Day 25: Why Your Bum Marketing Sucks
Do You Deserve it?
Why Having a Pretty Face can give you income raise?
I was reading few of the articles in my local magazine. Often times I see this article or discussion about how pretty face can help you getting that increment or that special privileges that you wanted.
Kind of sick when we are talking about equality and stuff… Where do we without pretty face can go?
I gotta agree with that too… there are more than just a few times when I chose my girl friend based completely on how she looked. In fact I can bet you have made some of these decisions based on how other person looked.
But there are few things you can do….
Do You Deserve it?
First impression or How you are being perceived by another person is very important for you in social life and in professional lie. We do judge people from our first impression. Of course sometimes they help, sometimes they don’t.
People have this unconscious hierarchy they follow. They allow some people to lead their lives and they’ll stone others to death. Its all about how you present yourself.
It takes lot of discipline and conscious thought process to avoid these kind of impression disasters. That’s why Only very few people succeed.
So what all this hafta do with marketing or Online business?
Creating Perceived Value for Yourself or Your products.. It’s all the same
Think of the time when you sold something for less value than it deserved. Or you thought a product you created wouldn’t sell unless its really low ($5 or $7) or something.
This is one of the biggest pit that many new marketers fell into. In fact almost everyone of us is prone to this mistake. I made it, some of marketers I know made it too…
Marlon Sanders (one of the few marketers I admire a lot) wrote a thought provoking blog post recently. So if you are interested in Making a Powerful First Impression when you don’t have a pretty face, you should read Marlon’s Post.
It’s an interesting read. You should go over that website and print it out..
For more info on “How to play the leading role in your marketing “movie” – so you always “get the girl”…and the sale!“