How I started podcasting with these 8 steps.
Do you want to start podcasting and improve traffic?
If you have a website, podcasting has many applications that allow you to get in front of your customers, get your name out there, and ultimately make you more money. You’ll find there are tons of people who love to listen instead of reading a blog post or an article. These people download the podcasts on their IPod and listen as they go.
8 Step to Create your Own First Podcast.
1. Spend 1 to 2 minutes and brainstorm some topics you are interested in. He doesn’t have to be new and brilliant content for your first podcast, it should simply be something you have a passion for.
2. Select one or two of those topics that catch your eye.
3. Spend 1 or 2 minutes and brainstorm interesting facts that you know about those topics
4. Group those facts together under one or two headings.
5. By now, you probably see the one you want to podcast the most. If not, you’ll need to choose one now.
6. Go online and find a web site that talks about that topic as well that you can review in your podcast.
7. Write down an upcoming event that is related to your area of interest. For example, if the area you’re going to podcast on his genealogy, you might be able to find a local genealogical society which has a genealogy fare coming up. If you can’t find anything, think of a past event that you can review.
8. Develop a brief script on your own, or from the example in the Example box that follows this exercise.
Here is an example script for your very first podcast
“Hello and welcome to our very first podcast at [your web address, which you will get shortly… in the next exercise]. My name is [your name] and today we’re going to be talking about [your topic].
In this podcast we’ll be talking about [heading #1] and [heading #2]. Later, we’ll review a website and talk about an upcoming event.
First, we’re talking about [heading #1]. Did you know that… [talk about the interesting facts you wrote down].
Second, we’re talking about [heading #2]. Did you know that… [talk about the interesting facts you wrote down].
Now is the time in our show where we review a website. Today’s website is [say the web address and the name, if it’s different]. [Briefly describe the website and rate it on how helpful or informative it was as well as how easy it was designed to navigate around].
Finally, we’ve got to mention the [upcoming event]. [Mention who, what, where, when, cost, what to bring, what to expect].
We’ve had a great time on the show today and look forward to having you tune in next time!”
That was easy, wasn’t it? Sure! There’s nothing to it.You probably don’t even need the script. Often you just need a simple cheat sheet with you about the topics you are going to mention in your podcast.
As for as I am concerned, I need the whole script as English is not my first language. Even then I try to not rehearse when I am doing any kind of audio recording.
So what’s stopping you? Get going…
Oh Here are few links for you to get started too…
1. http://www.podcasting-tools.com/ This is an excellent site about podcasting and takes you through everything from an introduction to how-to-podcast as well as the technical aspects of podcasting. It doesn’t look great but it’s quite functional and informative.
2. http://www.podcastalley.com/ Podcast Alley is the podcast lovers portal. Featuring the best Podcast Directory and the Top 10 podcasts, as voted on by the listeners.
3. http://www.podcastingnews.com/ This might be a little advanced for the beginner, but it is an excellent and comprehensive news site devoted solely to podcasting news. Once you’re familiar with podcasting and want to really benefit from the industry and stay on top of it, this should be in your “favorites” folder.
Oh btw, if you go there right now, You’ll find story about Gary Vaynerchuk who started Winelibrarytv.com. Its complete interview. You should head over there right now and read it.
Google Killed Widget Baiting
Have you been trying widget baiting? You know where you ask others to put your badge or your code for the sake of link building SEO. You can create a simple script which have a link back to your site and rank for your keywords. That’s not such a bad idea… but google recently killed it.
Slightlyshadyseo.com has an article over google killing widget baiting. You should read this post. Its really imformative.
Claiming your own stranded visitors
Today we are going to talk about stranded visitors left in the middle at your website. No, this is not a talk about confusing navigation systems on your site/blog. But today we are going to talk about 404 pages.
No matter how hard we work, we can still get few things wrong, few links doesn’t go where they should be. And our visitors end up on a 404 page. There are few options after this point, your visitors can take.
- Click Back on the browse button and search again.
- Click bank on the browse button and try to click again (most likely).
- Check if there’s a bad URL or miss-type (least likely).
- Leave your site completely (Most likely).
The most important information you should take is that you have a lost a probably loyal readers (or brand evangelist like Guy Kawasaki says).
When I changed my 404 error page on one of my blog, I see a jump in subscribers. Though I am not sure if I got those people from my 404 errors or not (I know I know, I should be testing it). Anyways There isn’t any major traffic increase to predict any other reason other than 404 errors.
No need to worry though, we can easily fix this thing for you.
How to customize your 404 errors
Step 1 : Get some insipiration from mine
Step 2 : Get some insipiration from others like Problogger
Step 3 : Get some more insipiration from google
Step 4 : Create your own 404 Error page.
Now How to Direct your traffic from 404 Page to your blog?
Here are few thing to get you involved your visitors into 404 pages.
1. Guide them – If you check my 404 page, you’ll see that I am telling them to search or to subscribe or to find content on my blog home page.
2. Ask them to take action: You have to tell people to take action if they still can’t find the content (ie email me).
3. Ask them to subscribe. – Again I am using Feedburner to provide blog updates via email. I’ve found feedburner’s delieverability exceptionally good.
4. Assurance of privacy – You can see that I am trying to re-assure about giving out email address.
These simple tips not only will help you guide few of your visitors in right line, but also help you build subscriber list (isn’t that your goal?).
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