A viewpoint by Copywriter Marketer.
A viewpoint by Copywriter Marketer.
I am going to talk about something That I read by JP Maroney. There’s very good chance you haven’t heard much of him. He’s one guy I like to read because he’s different than all of the Marketers you’ll see preaching things out there.. Just read one of his simple steps to success Oh BtW. You’ll find link to his site below…
7 Steps to Becoming Wealthy As A Copywriter or Marketing Consultant — FAST!
1. Stop thinking like a copywriter (probably tick a lot of people off with that — but in my opinion, that’s the most limiting “belief” in the market today)
2. Network like a maniac
3. Eliminate the negative people from your life
4. Find mentors who have REALLY done what you want to do
5. Get offline – fast
the opportunities for working “OFFLINE” with mainline businesses are abundant. I talked about this on John Ritskowitz’s “Million Dollar Marketing Roundtable” call the other night. (get that recording)
We get “stuff” in our email boxes every day on these “outside the norm” business-building systems, strategies and tactics. The average bear isn’t inundated with this information offline.
Heck… most of them don’t even know it exists! Most of them don’t even know what a “COPYWRITER” is or does.
6. Give service first
7. Get beyond “FEES??
The worst thing you can do is think of yourself in limiting terms. (see also #1)
If you’re writing copy for a “fee” — then you’re just selling your hours for dollars. Just like the guy who works at the burger stand down the street (no slight intended).
Yeah, you’re getting paid more… but you still limit yourself to either (a) work so many hours till you drop, or (b) raise your fees. Not a bad idea! But still (in my opinion) limiting!
I STRONGLY recommend fees PLUS… arrangements (in some cases foregoing fees completely — but the deal has to be right — you can waste your time or get your booty in a sling quick if the deal is bad.)
Example: One client… one client of mine will pay me around $75,000.00 in “performance bonus” this year — on top of my set monthly fees. Now, I gotta produce — but wouldn’t that motivate you?
Now, I’m not for hire as a copywriter — but the rules still apply.
Example: I spoke with a copywriter buddy last week (I don’t think he’ll mind me telling this). He’s getting a decent 4-figure monthly retainer… plus a % of the gross. (BTW, the scope of his work has gone beyond copywriting recently)
The opportunities are out there — you just gotta take the caps off.
http://www.jpmaroney.com/
Well like I Said and promised, You’ll not see usless crap in this blog… Good advice by some really smart people.
Edit : O Boy, Aren’t I an Big Idiot… I was thinking of writing why I’d prefer Mr Maroney advice over so many folks in internet but didn’t add in my earlier post.
You know he doesn’t frequent many forums but he’s helping Moderate the copywriting forum by Michael fortin.
Anyways I have noticed that he has this uncanny ability to get attention. He writes headlines in forums which I think are pretty reveting stuff… Though he’s not a copywriter for hire but he’s into Business consultancy and Speaking.
With my small experience of busies (Offline and Online both), I have felt that his advice was always spot on. Plus if I had gotten that kind of advice earlier on, I would have saved my last business. cheh… doesn’t matter. I have a successful business now…
What I meant to say is.. Mr Maroney is really good. If you are not listening to him, You are a missing a lot.
Varun
http://www.IMbasics.com
About the Author
Varun Pratap is working in online business as a pro blogger from 2004. His blog on Imbasics (Internet marketing Basics) is all about making money online ethically without resorting to tricks, techniques and gimmicks.
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