Day 19: Marketing is Not Linear

Today you aren’t going to get much things to do… Rather I want you to read this article and ponder over it for a while…

I am writing today’s article after wondering about few things, There are too many 30 day challenges, 33 days of profits, $1000+ systems giving you a process. But why still people are having problems?

Well taking action is one we know… that’s for sure… But what about who take action??

There are few good hardworking souls left who take action on what they learn? I did, I did it for 13 months when I started out… Then why didn’t I succeed if the system was good and sound.

Did the “Guru’s” gave me the wrong system? Well I can blame them, but I don’t. I believe they gave me sound systems, techniques and methods to work with.

Well after thinking over months and reading tons and tons I come to this conclusion…

Marketing Is NOT linear

Though I am providing you with a step by step process, but I believe marketing is not a linear system, in fact any system or art can never be linear. I learnt this the hard way while I was a trainer for Fitness & Self Defense.

The same ABCD or 1234 method which I used to get fit or defend myself can’t be taught to everyone in same manner. Everyone’s need is different. I can’t teach the same self defense techniques I use to a girl who weighs around 120 lbs and laments the facts that she can lose more weight.

One of person I was training lost 25 kilos in 4 weeks. That’s over 50 pounds… Doctors will have hard time understanding it or believing it. But not every can put 4 hrs a day in Intense workouts like him. He was heavy, but he was a beast… I can never calculate that kind of thing.

Do you think I can give this workout routine to everyone who needs to lose 50 pounds? Nope. They’ll die in one session…

Marketing or putting up a business in very much same.

There are too many variables… So What to do?

If you ask 10 different guru to give their best system, you’ll get completely 10 different answers. For example, Once in copywritersboard.com someone asked “how he can make 1000 in a month”.

One of the answer given in the forums was something like this…

1. Find a product with bad copy.

2. Write a copy for that product.

3. Bring traffics to your sales pitch (and use directlink to the payout page, You can do that in clickbank. Skip the whole sales page thing if you know how) and generate affiliate commission.

Now This is a very sound method. Get my 2 thumbs up but how good this method might be for an average Internet Marketing Newbie…. Now you are only limited by your copywriting skills (and traffic generation skills).

Here’s a basic system that everyone will agree on…

1. Find a Market

2. Create(or find) a product and sell it…

3. Repeat 1 & 2 Until you squeeze the juice out of the list and then find another market.

From my understanding you always keep this in mind. Read, study as many resources you can. Make some changes and notice your results. If you get positive results. Implement them massively and get rid of bad results. This is the basic system of building your own system that you can duplicate over and over again.

Absorb What is useful, Neglect what’s not… – That was Bruce lee’s ideal of creating JeetKune-do.

Always keep an eye on your goal and decide if your action will lead to you goal or stray you from the path. Don’t fall in love with system or method or even with your business. Its easy to fall in love, I know. But Don’t.

Someone said this “If you want to succeed, Fail faster”. Now if you fail because of the same reason again and again, then its utter stupidity. No matter how much effort you’ll put, you won’t get results.

So Here’s your new quote : “If You Want To Succeed, Fail Faster & Smarter”.

I’ll be talking about writing sales letter in my next post… There are few elements that I want you to concentrate on…

About the Author

Varun Pratap is working in online business as a pro blogger from 2004. His blog on Imbasics (Internet marketing Basics) is all about making money online ethically without resorting to tricks, techniques and gimmicks.

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By Varun Pratap | Filed Under 30 days to Online profits, Inner Strength 

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