Let The Traffic Building Begin…
Back in 2004, when I started, traffic building was easy, YET, I struggled to get 100 unique visitors per day. Today when rules have changed, competition increased and it’s hard to get traffic, I think it’s still pretty easy to get traffic.
It’s silly, isn’t it?
To me, it has all become part of the experience that I’ve gotten in last 6 years of marketing online. You might think it’s super hard to get traffic but for someone who is doing it for couple of years will find it easy.
Photo by Rowdykittens.
So How do you actually build traffic to your website?
Simple answer is cumulative effect of your promotion will build traffic.
You know my formula (content+3X promotion = traffic). The more you promote your website, more traffic you’ll receive, the higher your chances to increase your traffic.
That’s where most people get it wrong. They try a technique few times and then claim it doesn’t work.
Traffic is all about getting back links. As you get more backlinks, you’ll get traffic. Almost all the techniques are based on this idea.
Getting website traffic is all about figuring out where you customer is and then get them to come to your website. Of course, not all of your customers are in forums, blogs and other web 2.0 properties… they are only fraction of the total crowd.
So Again, it all comes down to the idea of getting more back links to get increased rankings in search engines.
What are the factors that’ll effect your rankings and traffic?
When you are link building here are some basic factors that you have to keep in mind.
- Link from High quality pages – Links coming from high quality pages will always carry more weight towards your rankings.
- Age of your link – How long your link has been online will also effect your rankings.
- Quantity – Most marketers often go for the quantity and they are pretty right too. It’s not bad to build as many links as possible.
- Anchor text – What your anchor text contains will help you boost your rankings with specific keywords. I personally recommend to focus on few keywords and then build a complete link profile.
- Sources – How varied your sources are also going to play an important role in this. that’s why quite a few marketers target lots of web 2.0 forums blog and places to get links from.
- How old the website is – This helps somewhat but is not a major factor.
- Authority hub – Authority sites link to other authority sites. So if you are getting linked from some of the authority sites, your rankings will dramatically improve.
Remember all links are not equal, as all traffic isn’t equal. Some links caries more weight, some less.
What about no-follow tags?
Personally I am not worried about this. I always says to build as many links as possible. No-follow tags might not help you in your rankings but if you get a link on a high traffic web page, and you are getting traffic. Do you really think you should worry about that no-follow tagged link?
The simple answer is NO.
How to create a natural link profile?
Remember – If you are trying to manipulate link profiles, then you are not building a natural links at all. This is where I suggest you should go aggressively and market yourself. There are always chances some of your site (and links) get picked up and get blasted by others webmasters and bloggers to get loads of links.
Do Not Worry About Building a Natural Profile.
Promote as much as possible, it’ll build automatically.
What you can do now to increase your rankings?
It’s simple. Get more links through -
- Blog comments
- forum posting
- creating web 2.0 properties
- building relationship with bloggers and web masters
- article writing
- press releases
- Video marketing
- podcasting
The methods are endless, just get started implementing it.
About the Author
Varun Pratap is working in online business as a pro blogger from 2004. His blog on Imbasics (Internet marketing Basics) is all about making money online ethically without resorting to tricks, techniques and gimmicks.
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