Sales letter writing 102 : Advanced Basics

How to write a sales letter that can actually sell?

Well, I am not a copywriter extraordinaire, so I let this job to the experts. Here’s one skill that once learnt will never fail you… I personally like Michel Fortin’s QUEST formula to write a sales letter.

How to write better copy

Want Better Copy – Go on a Quest by Michel Fortin

Writing benefits – Communicate with Emotions by Michel Fortin

Paint your copy with Pictures by Michel Fortin

Three-Step Shortcut to Writing Successful Ads By Michel Fortin

How to write headlines that work – Copyblogger Brian

7 Step Copywriting Formula by Michel Fortin

Write Magnetic Headlines With These 7 Tips by Michel Fortin

Whew, these are some awesome posts that you should print out and read multiple times. A pure shortcut on writing good copy.

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  1. IMBasics.com » Blog Archive » 30 Day Internet Marketing Challenge So Far on September 17th, 2007

    [...] be Concerned About it? My 4 Step Method to Online Marketing Day 16 Your Basic Sales process Sales letter writing 102 : Advanced Basics Day 17: How to Create More Exposure to Your Website Case study : What Makes a GREAT blog? Day [...]

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