SEO Writing – Do Not Get Slapped Around by Search Engines
In my consultations, I’ve noticed people do have some sort of paranoia when it comes to SEO-ing their content. Frankly speaking, I wasn’t that surprised to see this as Google has been known to slap around Website owners with it’s constant changing algorithms.
So should you give up on this Or be ready to take the bull by horns?
Now if you’ve been reading any of my blog posts/articles on SEO, you know how much I favor doing the basics (Title, h1, description tags etc). When it comes to give a little boost to my rankings with some carefully planned articles, then I think it’s worth spending your time.
Let’s differentiate what You should do differently than people who get slapped by Google.
1. Manipulate or not? That is the question - Understand, when you are writing an article on any keyword, you are trying to manipulate Search engines in one form or another. The people who got slapped silly were the ones who took this manipulation to the extreme.
2. Think about the visitors First – Even if you are writing an article to attract search engine traffic. ALWAYS write an article from a reader’s perspective. It’ll not only hurt your conversion but also work against you as the content will not be of higher quality.
3. What does Google actual wants - Now if you are searching for something on Google, what does it actually wants to serve you? Google wants to give you as close to content you are looking for. So if you somehow manipulate your rankings and do not provide the right content match, then chances of losing the rankings are very high.
When you start writing with keeping in mind about your main goal (Visitors First, Best Content Match for Google and then add writing for search engines), You’ll get good results.
Click Here to Learn How you can do some SEO writing and create high quality content faster.
About the Author
Varun Pratap is working in online business as a pro blogger from 2004. His blog on Imbasics (Internet marketing Basics) is all about making money online ethically without resorting to tricks, techniques and gimmicks.
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