There’s No Cape

After getting into business and learning how to sell to people. This is the most important lesson I learned the hard way.

People Buy For Their Own Reasons, Not yours.

Customer don’t care, what you are selling, why you are selling as long as their needs are met.

This truism in the marketing/selling is not to be under-estimated. The image below captures the sentiments just right.

No-cape

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By Varun Pratap | June 17, 2009 | Filed Under Articles of the day, Online Advertising 

comments

2 Responses to “There’s No Cape”

  1. Mark Johnson on June 19th, 2009

    that’s funny picture… where did you get it?

  2. Varun Pratap on June 19th, 2009

    Oh I found it when I was surfing around the net. It was part of some manga (japanese comics). I have a habit of saving funny pics.

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